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Everything for a Litter-Less Lunch

August 01, 2013

SoYoung is excited to introduce one of our favourite retailers, Fenigo! Fenigo is a fantastic store that is all about litter-less lunches. We spoke with Jana Campbell, founder of Fenigo, to learn more about her business and the inspiration behind it.

Can you introduce yourself and your company? as launched as an online store in November 2008. It opened its first brick-and-mortar location in Waterloo, Ontario, in November 2011. The founder Jana Campbell grew up in Latvia where she had to bring her own empty glass jar to the store to be filled with sour cream. She moved to Canada in November of 1994.

What’s Next? What does the future hold for your Fenigo?
As an online store we already have lots of customers in Toronto. We are excited about opening our first Toronto location (1199 Bloor St. W.) in July.

Tell about the best part of what you do?
I personally love sourcing the latest and greatest products in the litter-less lunch niche.

What advice would you give to others who would like to follow in your footsteps?
Follow your dreams, implement good processes right from the beginning, be daring and have fun!

Can you tell us a bit about Fenigo’s mission
At Fenigo we believe that every little step that we take to preserve our environment makes a difference. Packing litter-less lunches is one way to reduce waste that fills our landfills. We only work with companies that adhere to strict standards when it comes to product safety and fair labour. We are confident that everything available at Fenigo is safe as all products are BPA-, PVC- Phthalate- and Lead-free.

What do you (and your customers!) love about SoYoung?
There is a lot that Fenigo and our customers love about SoYoung: the lunch bags and backpacks are well-made, unique and visually appealing. The company always works on perfecting the product.



Location: 136 Moore Ave. 

South, Unit B Waterloo, ON N2J 1X5 1199 Bloor St. West Toronto, ON M6H 1N4

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